Pricing Supplement No. 1                 Filing under Rule424(b)(3)   
Dated May 16, 1995                       Registration File No.33-59129
(To Prospectus dated May 11, 1995 and
 Prospectus Supplement dated May 12, 1995)



                      AVERY DENNISON CORPORATION

                      Medium-Term Notes, Series C
           Due from 9 Months to 30 Years from Date of Issue

           The Medium-Term Note(s) due from 9 months to 30 years
from the date of issue offered concurrently herewith will have 
a: _X_ fixed rate of interest, _____ floating rate of interest;
and will be issued initially as:  _X_   a Global Note, _____
Certificated Notes.

                                      
Principal amount: $10,000,000            Interest rate basis (if floating rate): N/A
Interest Rate (if fixed rate): 7.56%     _____ Commercial Paper Rate
Stated Maturity: May 23, 2025             _____ Prime Rate
Specified Currency: U.S. Dollars          _____ LIBOR
Authorized Denominations                  _____ Treasury Rate
 (if Specified Currency                   _____ CD Rate
 is not U.S. dollars): N/A                _____ Federal FundsRate
Exchange Rate Agent                       _____ Other:
 (if Specified Currency                   Calculation Agent: N/A
 is not U.S. dollars):   N/A              Index Maturity: N/A
Issue price (as a percentage of           Spread: N/A
 principal amount): 100%                  Spread Multiplier: N/A
Selling Agent's commission (%): .75%      Maximum Interest Rate: N/A 
Purchasing Agent's discount               Minimum Interest Rate: N/A
 or commission (%): N/A                   Initial Interest Rate: N/A
Net proceeds to the Company (%): 99.25%   Interest Payment Period: N/A
Settlement date (original                 Interest Rate Reset Period: N/A
 issue date):  May 23, 1995               Interest Reset Date(s): N/A
Redemption Commencement                   Interest Determination Date(s): N/A
 Date (if any): N/A                       Calculation Date(s): N/A
Repayment Commencement                    Interest Payment Date(s): A/S
 Date (if any): N/A                       Regular Record Date(s): A/S
Depositary                                Sinking Fund (if any): N/A
 (if Global Note):                  
 Depository Trust Company




     Redemption prices (if any):  The Redemption Price shall
initially be _____% of the principal amount of such Note(s) to be
redeemed and shall decline (but not below par) on each
anniversary of the Redemption Commencement Date by _____% of the 
principal amount to be redeemed until the Redemption Price is 
100% of such principal amount.

     Repayment prices (if any):  The Repayment Price shall
initially be __% of the principal amount of such Note(s) to be
repaid and shall decline (but not below par) on each anniversary
of the Repayment Commencement Date by __% of the principal amount
until the Repayment Price is 100% of such principal amount.

     If such Note(s) is (are) denominated in other than U.S.
dollars, the applicable Foreign Currency Supplement is attached
hereto.

     Additional terms: N/A

     As of the date of this Pricing Supplement, the aggregate
principal amount (or its equivalent in the Specified Currency) of
the Securities (as defined in the Prospectus) which have been
sold (including the Note(s) to which this Pricing Supplement 
relates) is $10,000,000.

     "N/A" as used herein means "Not Applicable".  "A/S" as used
herein means "As stated in the Prospectus Supplement referred to
above".


GOLDMAN, SACHS & CO.              J. P. MORGAN SECURITIES, INC.